The eighth class-Finnish design in media

Today's topic switch design to media field.

We, as designers, usually think about how to improve the society by design, no matter which field we are in. Industrial designers try to improve the life of daily life, whereas, user experience designer try to improve the life of interaction and service. Graphic designer can improve life by drawing picture or publish books to make people touch or change their view, but what will media designers do?

Nowadays, media includes press media, news, radio and TV programs. All of them bring experience and information to people. In order to be closer to people, more correctly is user, we should know more about design in media. Moreover, the information resource is change in past 30 decays that people's ideologies is also changing. However, because of the variation of media. It becomes more difficult to understand each other between designer and others. Sometimes, a design can catch designers' attention whereas it cannot inspire people, so we should know more of what common people think and how they think.

Usually, it is said that engineers care more about numbers and logic and artists and designers think more about feelings and aesthetics, in fact, designers also need logic thinking and care about those problems which engineer care. It is important to show to people that designers' design thinking is full of logic and is a methodology of problem solving, just like what IDEO do.